Company History - Table of Contents
- Introduction
- 2006 - Company Registration
- 2007 - Expanding the Store's Offer
- 2008 - Warehouse Expansion
- 2009 - Relocation to Toruń
- 2010 - Invasion of the Press and TV
- 2011 - Drifters' Successes
- 2012 - Marketing Activities
- 2013 - Rising Stars of Polish Motorsport
- 2014 - New Collaborations
- 2015 - The Year of Champions
- 2016 - Productions for Rallyshop.pl
- 2017 - New Showroom
- 2018 - Plenty of New Arrivals
- 2019 - New Drivers in the Rallyshop.pl Team
- 2020 - Warehouse Expansion
- 2021 - New Champions
- 2022 - Orlen Super Race
- 2023 - Rally Year
- 2024 - Another Warehouse Expansion
Introduction
Below we present the history of **Cronic**, the company that owns the store **www.RallyShop.pl** We have been operating on the Polish market for nearly 20 years! Thanks to your trust, we have achieved the status of a thriving rally wholesaler, supplying not only drivers but also stores related to motor sports. Despite the major changes that have taken place in our company over the years, we are still not resting on our laurels and strive to be even more attractive to you every year. We have the most modern and one of the largest rally showrooms in the world. Additionally, thanks to huge inventory levels, we can meet the needs of even the most demanding customers. If that weren't enough, in addition to classic sales, thanks to cooperation with the most famous and renowned manufacturers, we supply limited product lines created specifically for our order. We invite you to read a more detailed history of our company's founding.

2006 - Company Registration
On February 1, 2006, the company **CRONIC** was registered at the City Hall in Gdańsk. This also marks the beginning of the ** www.RallyShop.pl ** online store's operation. The first months of activity involved work on expanding the online store and building trust among individual customers. From the beginning of its operation, Cronic associated itself with the leading supplier of rally equipment, the Italian company Sparco, whose official representative in Poland it became. Despite debuting on the Polish market, we quickly gained a reputation as a reliable store. The first difficulties also arose with a larger delivery of goods; the warehouse of seats in the kitchen did not appeal to the family :)


2007 - Expanding the Store's Offer
At the beginning of 2007, a close cooperation was established with the largest accessory wholesaler in Europe, the German company Sandtler GMbH, which would later prove crucial. Thanks to this, we were able to expand our offer with thousands of new products, while offering very short order fulfillment times. In 2007, we also appeared at our first mass event, exhibiting a stand at the largest motor sport and car tuning fair, "Auto Tuning Show Kraków". The first advertising clip for the ** www.RallyShop.pl ** store was created. The end of 2007 also brought the first significant marketing success for Cronic. A driver supported by our company won the entire prestigious Polish Rally Cup series.


2008 - Warehouse Expansion
The year 2008 saw continuous expansion of the online store. After two years of operation, it was also time to build our own warehouse. In an effort to meet customers' needs, we created a warehouse for "first-need" products, which will minimize the order fulfillment time. Consequently, in the middle of the year, the decision was made to relocate the company to Toruń, where the construction of the new company headquarters began. The relocation will take place in the following year. In 2008, we obtained the status of an official distributor of Sandtler GMBH in Poland, it is worth emphasizing that we were the second company in the world to be honored in this way.

2009 - Relocation to Toruń
The **Cronic** company is developing at a very fast pace. In addition to individual customers, we now also have a distribution network. We establish cooperation with many companies and workshops involved in the construction and sale of cars intended for sport and rally accessories. 2009 was the year the company moved to Toruń – after over a year of construction, we can boast a "real" headquarters - a modern building with an area of 150m2 consisting of a warehouse section, a showroom, and an office section. The new headquarters allows us to serve an increasing number of customers who decide to purchase directly from our company. At the end of the year, we also supported the Rally Brotherhood initiative. Thanks to our help during the annual Barbórka Warszawska, a competition took place between Kajetan Kajetanowicz and Bartek Lenart, who has had complete visual impairment since birth.

2010 - Invasion of the Press and TV
The year 2010 was about building brand recognition for ** www.RallyShop.pl ** We began to get involved in sponsoring many sports events, teams, and drivers. Among the most important investments, it is worth mentioning the support for the leading drift team in Poland (Puz Drift Team), which also competed on the international arena, including at the famous Silverstone track, where driver Marcin Mospinek achieved an excellent 3rd place. We were also visible in the Polish Rally Championship and Polish Cup series, where we continued to support the "Safe Rallies" project, aimed at improving safety at rally events in Poland. We also marked our presence in the press and television. We cooperate closely with the largest newspaper dedicated to car rallies, WRC, and with the general automotive newspaper, GT.

We launched the first advertising campaign in Polish motorsport – every month we publish advertisements strictly related to motorsport with a "slight" tongue-in-cheek approach. After just a year of work in the new headquarters in Toruń, the decision was made to purchase land on the outskirts of Toruń near the under-construction A1 motorway – the first stage of construction of the largest rally store in Poland also began. This decision was dictated by the desire to develop the company. We also want to meet customers from other cities – the new location will allow for much easier access to the store. The large plot area also allows for significant and continuous development of the company in the long term.


2011 - Drifters' Successes
In February 2011, after two years of work on Wybickiego Street, the company was moved to Włocławska 94 Street. The first part of the completed complex is a warehouse with an area of over 150m2 and an office section. A "virtual walk" allows "internet" customers to visit our store without having to travel to Toruń. In addition to domestic sales, several companies from outside Poland have also put their trust in us. We cooperate with companies from Finland, Germany, and England. The year 2011 also saw the first packages sent to such exotic countries as Australia, Mexico, and Costa Rica.

2011 brought further international successes for the drivers supported by our store. Marcin Mospinek from PUZ Drift Team won the Drift Battle Of Nation competition held during the finals of the Polish Drifting Championships in Poznań. For a successful season crowned with team success, we sent the two best drivers of the team to the Grand Prix competition held in the capital of Romania - Bucharest. The event, dominated by the best Polish drifters, resulted in 4th place for Grzesiek Hypki from PUZ DT. The team's car liveries, specially designed for the Romanian competition, are presented below.

2012 - Marketing Activities
Our protégé Karol Basz, competing in karting, tests the Lotus F1 simulator.

One of the most interesting events of this year was also the Race of Champions supported by us, an event bringing together the best drivers from various fields of motorsport, who had the opportunity to compete together on a karting track as part of the fun. So many celebrities in one place is truly an unusual event, which is why we are even more pleased that we had the opportunity to be a part of it! During the event, we also collected many signatures on helmets, which you can still see on display in our showroom to this day.

2013 - Rising Stars of Polish Motorsport
The year 2013 resulted in a unique collaboration for us. We managed to reach an agreement with one of the most famous manufacturers of Hans and Hybrid type protectors. We thus became the official and sole representative of Simpson in Poland. Part of the action to introduce this incredibly important product (from a safety level perspective) to the market was its testing, which was carried out by Kajetan Kajetanowicz himself. We are therefore pleased that we had a contribution to the development of the safety level of Polish motorsport competitions. 
The same year brought another positive highlight for Polish motorsport. Our man, Hubert Ptaszek, joined the WRC competition. This provided another element encouraging people to follow this exceptionally important rally series and another hope for a Polish star of global format. 
Jakub Litwin, supported by us, takes second place on the podium of the Volkswagen Castrol Cup. 
Two new drivers competing in the Kia Lotos Race joined the ranks of drivers supported by us. We started cooperation with Lubas and Śmigiel, young, fast-developing drivers who began their first professional steps in this very series.

Incidentally, Karol Basz, supported by us, boasted about his new custom helmet, made by one of the most famous artists in the rally world - Lucky Design. We jokingly considered that the prominent placement of our logo on this item of clothing was a kind of talisman for Karol, because his results had been constantly improving since 2013, ultimately leading him to the title of Karting World Champion, which he won in subsequent years. 
2014 - New Collaborations
2014 brought another huge milestone in the development of our company. We became the official distributor of the Stilo brand, the most renowned and recognized manufacturer of motorsport helmets in the world. This allowed us to introduce truly legendary products to the Polish market, used by top drivers from all over the world. Along with the helmets, intercoms from the same company and a whole range of interchangeable and additional accessories needed for their use were added to our offer. 
We maintained cooperation with two Kia Lotos Race drivers, who, just like a year ago, achieved high rankings in their series. Both Śmigiel and Lubas could boast of taking a place on the podium. Additionally, Serafin joined the group of supported drivers from this series.

We also maintained cooperation with the driver we had the opportunity to support in 2013, Jakub Litwin. In addition to many great starts under the flag of the Volkswagen Castrol Cup, he also had the opportunity in 2014 to fulfill his biggest dream and become a tester of the sports Ferrari 458 Italia Challenge on the Automotodrom Brno track.

2015 - The Year of Champions
Our sponsored driver Karol Basz wins the title of Karting World Champion 2015 CIK-FIA World Champion KF 2015! After many successful seasons, Karol finally reached the highest possible title in his discipline! 
Several new drivers joined the group of drivers supported by us.
Paweł Korpuliński, an excellent driver of Polish origin living in Sweden, who won the title of champion of the entire DriftOpen series in 2015! 
One of the most decorated Polish drifters, Paweł "Troll" Trela. Paweł is not only a distinguished driver but also a constructor. His cars are fully custom machines capable of handling the biggest drifting loads!

This season also proved lucky for Filip Tokar, whom we had the opportunity to include in the group of drivers supported by us in 2015. He took third place on the podium after an extremely tough fight, which ultimately pushed him down to 3rd place from the position of vice-champion.
In the same year, the construction of our new showroom also began. Over 1000m2 to be rebuilt, finished, and arranged. 
2016 - Productions for Rallyshop.pl
In 2016, we focused on the development of work on the new showroom, expanding our marketing activities, and introducing new manufacturers and new products to the Polish market. Thanks to our efforts, among other things, a limited series (almost collectible) of the legendary OMP Star helmets was introduced for sale. The OMP company produced the aforementioned model for us in two new color variants, Black Mat and Black Gloss, which are only available in our store. 
In the same year, we also began cooperation with the current two-time European rally champion, Kajetan Kajetanowicz. We started helping with the equipment of his team. 
2017 - New Showroom

In 2017, we permanently moved into the new building, thus opening one of the largest rally showrooms in the world. On our shelves, you can try on all models of seats, gloves, shoes, and suits from companies such as Sparco, Omp, and Alpinestars. Our store's product base has been expanded to over 20 thousand, and the team of employees who had to manage all of this has grown to 20 people. **We invite you to view photos of our showroom: at this link »**
We also continue to cooperate with Kajetan Kajetanowicz and such celebrities as the aforementioned Karting World Champion Karol Basz, one of the leading Polish drifters Paweł Trela, and multiple drift champion Paweł Korpuliński. Additionally, we extended cooperation with the well-known Polish rally driver Marek Dudziński.

2018 - Plenty of New Arrivals
In 2018, we finalized work on a new, improved version of our online store, where its mobile version underwent significant changes. Additionally, the store gained a number of cosmetic improvements for desktop screens, the goal of which was to improve the convenience of its use. The beginning of the year also resulted in new sales platforms, which, together with Rallyshop.pl, allowed us to deliver a range of products to our customers in an even easier way. In 2018, we also cooperated for the first time with Mikołaj Marczyk, one of the most talented Polish rally drivers, who a little later, together with Szymon Gospodarczyk (who assists him as a co-driver), won the historic title of the youngest Polish rally champion. 
2019 - New Drivers in the Rallyshop.pl Team
The year 2019 was marked by expanding our cooperation in the motorsport environment. As in previous years, in 2019 we continued our cooperation with the Drift Open series, and also established a new one with the Oponeo Rallycross series, and we are pleased to announce that we had the opportunity to be the main sponsor of both events. Additionally, for the first time in the history of our store, a crew competing in a car with our logo stood on the podium, winning the Polish Rally Champion title! It is also worth mentioning that the team cooperating with Rallyshop, Kajetan Kajetanowicz and Maciek Szczepaniak, competed in the world-famous prestigious WRC2 series. However, this is not the end of our drivers' successes. The Zaleski Rally Team also stood on the top step of the podium, winning the Polish FIA3 Champion title. Among the drivers competing in suits with our logo, we should also mention Łukasz Habaj, Paweł Korpuliński, Paweł Trela, Grzegorz Hypki, Piotr Kozłowski, Beata Borowicz, Krzysztof Romanowski, Miko Marczyk, and Karol Basz. 

The photo comes from the official website of our partner Oponeo Rallycross

2020 - Warehouse Expansion
We welcomed 2020 by extending cooperation with all the leading drivers with whom we had the pleasure of working in the previous season. The next step was to introduce a complete range of helmets from the renowned company already known in our store - Bell - to our offer. Due to the constantly and dynamically developing offer, we also undertook efforts to expand our existing warehouses. Thanks to this solution, we can immediately deliver an even larger number of amazing products to you!
Car livery designs for the drivers cooperating with us for the 2020 season

The first competitions of 2020 after the COVID break were dominated by our drivers! Paweł Korpuliński 1st place in DriftOpen, Krzysztof Romanowski 3rd place in the same competition. Paweł Trela 1st place in the Polish Drifting Championships and Piotr Kozłowski 4th place in the same competition. 
2021 - New Champions
2021 was a year of particular successes for the drivers cooperating with our store. Despite the constantly lingering specter of COVID-19 and related problems, the competing drivers won many champion and vice-champion titles! :) We are very proud that we can continue to cooperate with them and support them on their path to success for more years!
Karol Basz deserves special attention this year, as he wins the title of World Motor Sport Champion for the second time in his life!!! He won the first championship in karting (CIK FIA), and this year he added the Lamborghini Super Trofeo World Champion 2021 to it!!!
Despite the aforementioned global crisis and the difficult process of ordering some products, thanks to extensive contacts and direct cooperation with top manufacturers, we not only managed to maintain large inventories of motorsport products but also efficiently introduce new models and collections to the market. It can certainly be said that 2021 can be counted as one of the most successful years!
2022 - Super Orlen Race
Together with the Italian Sparco, we establish cooperation with the Super Orlen Race. The best driver of the season receives a personalized Sparco Infinity suit from us.


2023 - Rally Year
Krzysztof Hołowczyc, a legend of Polish and European special stages, joins the group of drivers cooperating with our store.


At the same time, we continue successful cooperation with the most decorated Polish rally driver - Kajetan Kajetanowicz, who wins another valuable trophy in the 2023 season - the WRC2 Challenger World Champion title!

The rally trio is completed by the crew Miko Marczyk / Szymon Gospodarczyk, whose safety equipment is once again supplied by our store in cooperation with OMP Racing.

2023 also brought success in drifting - Rallyshop is still visible at Drift Open competitions, and our supported driver Piotr Piter Kozłowski wins the Polish Champion title in the Masters class.

In September, the historic round of Drift Masters also took place at the National Stadium, with the largest attendance at a drifting competition to date - nearly 55 thousand people! Third place in the competition is taken by "our" driver - Paweł Korpuliński.
2024 - Another Warehouse Expansion
We do not stop developing. The increasing needs related to storage contributed to the expansion of the high-bay warehouse to accommodate even more seats and other larger equipment elements.








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